Wednesday, November 14, 2007

In Eco-Friendly Factory, Low-Guilt Potato Chips - New York Times

In Eco-Friendly Factory, Low-Guilt Potato Chips - New York Times
Excerpt:

Now, Frito-Lay is embarking on an ambitious plan to change the way this factory operates, and in the process, create a new type of snack: the environmentally benign chip.

Its goal is to take the Casa Grande plant off the power grid, or nearly so, and run it almost entirely on renewable fuels and recycled water. Net zero, as the concept is called, has the backing of the highest levels of corporate executives at PepsiCo, the parent company of Frito-Lay.

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